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Digital Analyst

As soon as possible

Larcier Intersentia is looking for a Digital Analyst for a permanent contract in Louvain-la-Neuve.

As soon as possible

Job description only available in English

Lefebvre Sarrut, a fast-growing European group, provides high value-added services for the tax and legal professions. Located in Belgium, our teams create and manage quality applications and platforms to bring our digital products to market.

At Larcier-Intersentia, we are proud of the products and services we offer. To help us analyze and optimize the use of our products and the acquisition of new customers, we are looking for a Digital Analyst.

Your mission

Within the Marketing department, in permanent alignment with the business, IT and Data teams, you will be responsible for:

  • Managing the collection of behavioral data on our entire digital ecosystem (e-commerce, corporate and commercial websites, digital products) and the monitoring of our campaigns (tracking and attribution) in accordance with our privacy policy
  • Analyzing navigation and conversion behaviors of our customers and prospects in order to improve the customer journey and the business performance
  • Supporting business teams in defining their needs, meeting them through analysis based on digital data and the setting up of appropriate reports and dashboards
  • Defining best practices for campaign tracking and attribution and supporting their implementation
  • Working with IT and Data teams on the ingestion of the behavioral data into the central data storage
  • Supporting the company in the selection and deployment of advanced analysis and visualization solutions
  • Supporting the activation of the first-party data in order to improve our business performance

Technology environment

  • Google Analytics logoGoogle Analytics
  • PowerBI logoPowerBI
  •  Javascript logo Javascript

Your profile

  • At least 2 years of experience in digital analytics (advertiser and/or agency)
  • Ability to communicate (written / oral) in English at least
  • Project management skills and ability to prioritize and manage up effectively
  • Excellent knowledge of a TMS tool (GTM, TagCommander, etc..)
  • Excellent knowledge of at least one web analysis tool (Piano Analytics, Google Analytics, etc.)
  • Excellent knowledge of a self BI tool (PowerBI, Looker Data Studio, etc.)
  • Knowledge of a CMP tool (Didomi, TrustCommander, etc.)
  • Knowledge of Javascript and SQL

Our offer

  • Permanent work contract (80%)
  • An attractive salary and additional benefits adapted to your level of experience.
  • You will be part of a multidisciplinary team
  • There are plenty of opportunities to further develop your talents and responsibilities
  • You work in a flexible and agile environment where interaction is key
  • A healthy company with enthusiastic colleagues

Where will you be working from?